An Insta-worthy Social Platform
There are tons of benefits that come with leveraging the power of social media, especially when it comes to Instagram. With this singular platform, you can increase your brand’s visibility and exposure. With experts on your side, your brand can see impressive results from Instagram ads, stories and other social marketing tactics.
As the second-largest social media platform, Instagram is quickly gaining on its parent company, Facebook. Its popularity is due to its intuitive mobile user experience and engaged communities.
With the support of a dedicated social media strategist, your brand can extend the reach and visibility of its visual content.
How It Works
A successful Instagram marketing strategy takes advantage of all the tools the platform has to offer.
A typical strategy includes:
A complete profile helps you to earn the trust of your Instagram followers. That includes a branded profile image, a descriptive bio, engaging Instagram story highlights and a link to your website.
The Instagram growth of your account often depends on its relationships with others. Following, liking and commenting on posts from other accounts is essential. In addition, sharing user-generated content can boost engagement with potential customers.
This is another place where professional help comes in handy. Our team knows the right Instagram hashtags that will attract new followers and potential customers to your account with highly specialized Instagram advertising. Using the right keywords and phrases is essential to optimizing your Instagram presence.
A Regular Posting Schedule:
It’s important to post with regularity so that your brand stays relevant.
Instagram stories appear at the top of a user’s feed. They’re available for 24 hours before they disappear, making them perfect for sharing timely content and limited-time promotions.
In addition to building your Instagram following organically, paid Instagram ads can extend your reach to followers you haven’t interacted with yet. Brafton’s Instagram marketing services can help your brand create a plan to make your money work for you.
Your social media strategist can help maximize your results by ensuring that each piece of your strategy is aligned and consistent with your other marketing efforts.
Why is Instagram Important to Marketers?
Instagram is one of the most popular social media platforms, but it’s not just the size of the platform’s user base that makes it appealing to marketers. Compared with Facebook and Twitter, more Instagram users follow and interact with brands regularly.
9 out of 10 Instagram users follow a business. They’re responsible for over 200 million visits to business profiles every day.
Plus, these users tend to be in a prime demographic for most companies. Nearly 31% of adults aged 25-34 use Instagram.
8 out of 10 Instagram accounts
follow a business.
9 out of 10 Instagram users follow a business.
Brands on Instagram have many opportunities to make meaningful connections with potential customers in a manner that is familiar and authentic. That means the quality of your Instagram content matters a lot. Users can easily spot Instagram photos and videos that seem to pander or be forced.
54% of people say they made a purchase either in the moment or after seeing a product or service advertised on Instagram. With support from an expert social media strategist, your brand can reach millions of potential customers who are ready to buy. Attractive, engaging Insta-worthy content ensures they continue to connect with your messaging again and again.
Promote Your Business on Instagram Today
If you want to put your brand message in front of a massive group of potential customers, Instagram is the place to be. An optimized profile, stunning posts and the right amount of promotion can help your business thrive.
Brafton’s dedicated social media strategists can help you identify your goals, build out an effective social marketing strategy and create engaging visual content campaigns. Our team is experienced and offers specialized content strategy plans with value that can’t be duplicated or found elsewhere.